Business Administration with a concentration in Business Analytics (BBA)
The Bachelor of Business Administration with a Concentration in Business Analytics program will prepare students to think critically in making decisions based on data and analytics while developing knowledge and skills in business analytics, applying statistical analysis, programming, teamwork, leadership, and communication.
Graduates of the BBA program with a concentration in business analytics will become employees and analysts who demonstrate the skills employers look for in new college graduates. They will also be able to analyze data to address business problems and identify and create new business opportunities. In addition, they will be able to import, clean, transform data, apply statistical analysis and communicate data and information in a visual and verbal context.
Finish in as little as 22 months with our accelerated programs.
- It consists of 15 five-week courses and one 10-week course
- Fully online delivery for flexibility
- Class costs include books and materials; No hidden fees
- Fixed tuition will never increase for the duration of your program
- Generous transfer policies, including credit for prior learning
Learn essential career skills
- Courses aligned to the specific challenges of the business analytics field
- Project-based learning
- Practical applications that are relevant to day-to-day work
- Real-life projects, work with select non-profit organizations
- Focus on the development of soft skills you'll need in professional environments
Learning Goals
Business Analytics Curriculum Road MapBusiness Analytics Curriculum Map
Upon graduating from Muhlenberg College, students in the Accelerated Business Analytics Program will be able to:
- Demonstrate the ability to think critically in making decisions based on data and analytics
- Analyze social, ethical, and environmental principles for reliable and credible analytical insights
- Articulate assumptions and interpretations of data analysis in a written and oral format
- Analyze data to address business problems and to identify and create new business opportunities
- Exhibit modern programming skills to solve analytical problems for businesses
- Import, clean, transform data, and apply statistical analysis
- Communicate data and information in a visual and verbal context
- Demonstrate use of teamwork, leadership, decision making and organization theory skills
Review the Accelerated Bachelor's of Business Administration in Business Analytics Program Sheet for course description information.
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For some students, this is a great way to earn a needed degree while they work toward a bachelor's degree. For others, an associate's degree provides the focused, two-year experience necessary to succeed. No matter what your plans, our academic advisors are always there to help you chart your course of study.