How did this student earn her way to the area's leading news station? By pairing her experience with a Muhlenberg degree.
Kathy Cruz ‘15, was a Media and Communications student from Pontificia Universidad Catolica Madre y Maestra (PUCMM) a university in Santo Domingo, Dominican Republic.
Selected as a candidate for a scholarship program by actor Vin Diesel and his foundation, One Race Films, Kathy was offered a hands-on opportunity at New York University in film and TV production, which brought her to New York City.
Kathy was hired part time at Muhlenberg College as the Multimedia Coordinator in the Media Services Department. This position offered additional hands-on experience using production equipment.
As part of the Film Studies program curriculum, students create a video portfolio to showcase their educational experience in the field. Kathy's short film, The Nun, won "Best Drama" at the Muhlenberg Film Association Film Fest, "The Muhlies" and was presented at the International Film Festival, Mujeres en Corto this past March.
Set to graduate in May with a bachelor’s of arts degree in Film Studies and a minor in English, Kathy secured a position at WFMZ, Channel 69 in Allentown. “I am an Associate Producer for the Spanish Newscast, WFMZ 69 News Edicion en Espanol. I write, pitch and select the stories for the newscast. I work hands-on with the Executive Producer overseeing the newscast and coordinating every aspect of the show.”
Part of her responsibilities include line-producing the newscast while the show is “live on air”. This means she ensures each story is completed on time. “I cue the reporters, track every second of the show and work with the Technical Director to make sure that graphics and videos are cued at the right time.” Also responsible for investigating stories and writing reports, Kathy produces voiceovers for the newscast.
Charles French, Ph.D. English Instructor/Academic Advisor, who was Kathy's English minor advisor commented on the importance of a liberal arts degree. “The liberal arts education helps students begin a lifelong quest to gain and explore an understanding of the world in which they live. This education in the humanities helps students to become well-rounded individuals, capable of seeing life from disparate perspectives.”